Art Deco Graphics
Patricia Frantz Kery
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This stunning volume is both a sourcebook and an inspiration for designers and illustrators, art directors and photographers, scholars and collectors, and for anyone interested in the graphic style of one of the most exciting periods in history.
| ‘Beautiful to flick through, inspirational in ideas, and informative in the reading … the definitive guide to the period which introduced the concept of graphic design’ | | – Antiques Magazine |
Art Deco Graphics is the first major book on the dynamic graphic design created in the three decades before World War II, when economic and political upheaval mixed with a wild pursuit of gaiety, luxury, modernism and elegance to produce a style known variously as Modern, Skyscraper, Jazz Style and, eventually, Art Deco.
Art Deco consumed and assimilated the ideas of the vibrant avant-garde art movements, particularly Cubism, Constructivism and Futurism and the early modernist applied-arts groups such as the Vienna Secession and Bauhaus, adding a flavour of Orientalism from Diaghilev’s sensational Ballets Russes, the influences of jazz, primitive art and Egyptian culture: these and the new world of machines, size, speed and functionalism all contributed to the development of a design style that radically changed visual communication.
By the time of the great Paris Exposition des Arts Décoratifs et Industriels Modernes in 1925, the masters of modern art – Picasso, Léger, Kandinsky and others – had transformed the graphic arts and their visual tactics were put to use by a rising generation of brilliant graphic designers such as Cassandre, Jean Carlu, Paolo Garretto, Herbert Bayer, E. McKnight-Kauffer and Herbert Matter.
The book covers in depth the style’s sources and explores the bridge between the radical modern movements and Deco commercial art. Chapters on posters, magazines, commercial design, books, and fashion and costume all include illustrated introductory texts and portfolios of stunning works that range from the established masterpieces of Art Deco to never-before-reproduced pieces found in Europe, Latin America, the United States and Japan.
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